All About Newsletters

Archive for March, 2008

• E-zines vs. Conventional Newsletters

  Monday, March 10th, 2008

  By Mark Flavin
  For the purpose of this section, we will clearly define an e-zine and a conventional newsletter. An e-zine is an online newsletter, which is written in text or HTML format and then emailed; in contrast, a conventional newsletter is composed with computers, copied, and then mailed out.
  There are many important advantages to using […]

• Drafting newsletters to enhance brand image and keep it at top-of-mind

  Saturday, March 8th, 2008

  By Anuja Aggarwal
  Newsletter is a great way to maintain constant contact with your target audience and at the same time enhance brand awareness. This entices every marketer to jump into newsletter or ezine marketing, but if attention is not paid, it might have a negative impact on you brand image.
  The most important elements of a […]

• Creating subscription-free newsletters

  Friday, March 7th, 2008

  By William R. Nabaza of http://www.Nabaza.com
  Creating subscription-free newslettersby: William R. Nabaza of http://www.Nabaza.com
  All good and bad newsletters or ezines require subscriptions. Newsletters will ask you for your name and email address before you can receive valuable information from them. You might ask yourself, “Am I too important that someone wants to know my name and […]

• Creating an HTML Newsletter

  Thursday, March 6th, 2008

  By Archie Glikakis
  What it is.
  In a nutshell, an HTML newsletter is a web page that is transmitted via some email service. Because this format incorporates graphics and color, HTML newsletters are more attention-getting than plain text newsletters.
  Better in every way.
  HTML Newsletters are much better than regular text based newsletters and here are the four major […]

• Bigmouthmedia open up five years of search market history

  Monday, March 3rd, 2008

  By Emily Thorpe
  Bigmouthmedia has just opened up five years of newsletter back issues and made them, as well as individual stories, available on their website. Just what did online advertising and SEO agencies want to tell their clients (and prospective clients) about the search market 5 years ago? There’s now an easy way to find […]

• All you wanted to know about Direct Mail and Newsletters

  Saturday, March 1st, 2008

  By Rajesh Tavakari
  Article Title : All you wanted to know about Direct Mail and Newsletters
  Article Content:
  What is direct mail?
  Direct mail (or direct marketing) is a highly targeted method of marketing a service or product. In direct mail, communication is sent directly to a prospective consumer. This is unlike mass media, where every viewer or reader […]